About The Show
Date: October 11, 2010
City: London
The Nominees
Best Pop Video
Best Rock Video
Best Indie/alternative Video
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Winner: Charlotte Gainsbourg
Heaven Can Wait
- Yeasayer Ambling Alp
- Who Made Who Keep Me In My Plane
- Lcd Soundsystem Drunk Girls
- Foals Miami
- The Xx Islands
Best Dance Video
Best Urban Video
Best Budget Video — Rock, Indie, Alternative
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Winner:
SOUR Hibi No Neiro - Ash Carnal Love
- John Grant Chicken Bones
- The Wave Pictures Sweetheart
- Maccabees Young Lions
- Jon Allen Dead Man’s Suit
Best Budget Video — Pop, Dance, Urban
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Winner: Example
Watch The Sun Come Up (Devil’s Gun Zeitgeist Remix)
- Ratatat Drugs
- The Candle Thieves We’re All Gonna Die (Have Fun)
- Hecq vs. Exillion Spheres of Fury
- Breakbot Baby I’m Yours
- Newport Newport (Ymerodraeth State of Mind)
Best International Video
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Winner: Lady GaGa
Bad Romance
- The Hickey Underworld Blonde Fire
- OK Go End Love
- Lenny Kravitz, Justice Let Love Rule
- Lady GaGa Telephone
- Major Lazer Pon De Floor
Best Art Direction In A Video
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Winner: Plan B
Prayin’
- Local Natives Airplanes
- Katie Melua The Flood
- Who Made Who Keep Me In My Plane
- Robbie Williams You Know Me
- Cheryl Cole 3 words
Best Cinematography In A Video
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Winner: Plan B
Stay Too Long
- Laura Marling Rambling Man
- Foals Spanish Sahara
- Maccabees Empty Vessels
- Plan B Prayin’
- Dancing Pigeons Ritalin
Best Styling In A Video
Best Telecine In A Video
Best Visual Effects In A Video
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Winner: Audio Bullys
Only Man
- Lily Allen Fuck You
- Kanye West Power
- Gramophonedzie Why Don’t You
- Cheryl Cole 3 words
- Iron Maiden The Final Frontier
The Innovation Award
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Winner: Johnny Cash
Ain’t No Grave
- Sour Hibi No Neiro
- Placebo Never-Ending Why
- One Frame of Fame
- Kanye West Power
- Pendulum Salt In The Wounds
Best Live Music Coverage
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Winner:
The Prodigy – Take Me To The Hospital - The Specials 30th Anniversary Tour
- The Killers Live from the Royal Albert Hall
- The Barclaycard Mercury Prize Sessions
- Paul McCartney Good Evening New York City
- Blur Live at Hyde Park
