Did you know that music videos used to not exist? I'm not making this stuff up — it's true! In fact, today is the 30 year anniversary of MTV. On August 1st, 1981 at 12:01am, the station launched and aired their first music video ever, "Video Killed the Radio Star" by The Buggles. Well, we've come a long way since then as video premieres are just as highly anticipated as entire album drops ("Judas" anyone?). Even though MTV has since been taken over by the likes of Jersey Shore, The Real World, and TRL, we thought we'd put together a list of our favourite music videos to mark this special day.
A.H. Keane - Bedshaped
So I was obsessed with Keane circa 2004 when this video came out, aaaaaand even though there are tons of videos out there that I adore (Gaga's "Judas", Spice Girls "Say You'll Be There", Metallica's "St. Anger"), I just have a lot of ~*emotions*~ attached to this particular video. I love the claymation, the animation of the band, the incorporation of lyrics...just ignore the first half of the video where the main character's butt nekkid.
S.J. Daft Punk - Da Funk The earliest memory I have of watching a music video is watching this music video. I remember being pretty creeped out (I must have been about 6 years old?) and a little sad. To this day the video still evokes the same emotions in me plus a few more: 1) WOAH, they did an incredible job on the mask! (See the 'Making Of' here) and 2) Funny! When he's about to get on the bus but stops because it says "no radios"? Cracks me up man. Watch it if you like classics!
A.L. Radiohead - Just "Just" is one of those simple videos where nothing crazy like an explosion or a synchronized dance sequence happens, but manages to remain iconic in its minimalism. The entire video you're trying to figure out why that businessman is lying on the pavement and when he finally reveals his big secret, the subtitles cut out! What a tease! Come on, I spent 3 minutes of my life watching Thom Yorke wig out in an apartment with his band for nothing? I'm seriously considering signing up for lip-reading classes to figure this out.
O.S. Beastie Boys - Sabotage With a heavy dose of 70s TV cop drama nostalgia, The Beastie Boys and director Spike Jonze manage to turn this song into a pretty damn funny 3 minutes. Starsky and Hutch, eat your hearts out. Also, take notice: this is the second video from Spike Jonze on this list, and I could have picked at least a few others from his catalogue in its place. Props to that guy, real talk.