Not liking Coldplay is like not liking kittens or ice cream. There's something wired in every human to like Coldplay. So of course, in true Coldplay fashion, they've just released a totally likeable video for their new digital EP "Every Teardrop Is A Waterfall", which has frontman, Chris Martin, strolling around an abandoned building as painted lyrics and cute doodles are scrawled on the walls behind him. I love the minimalism of the vid, Coldplay's always good for making a simple concept super engaging. What can't these guys do?